CENTRINNO - A new industrial revolution that puts citizens at the core of sustainable transformation

We are thrilled to announce that Commercialising Creativity joined the expert network of the European Union funded research project, CENTRINNO in the field of sustainable textiles and fashion.  

CENTRINNO is a European Horizon 2020 funded project. Its main objective is to recover the heritage value of industrial sites in Europe to foster a more inclusive and sustainable productive model in city neighbourhoods. The alternative urban regeneration processes proposed by the project will create opportunities in the context of great societal and environmental challenges, leaving no one behind as we lead a transition toward a more sustainable future. CENTRINNO fosters productive cities that put citizens at the core of a sustainable transformation focusing on nine unique European industrial sites and creative production such as wool and leather or food and gardening.

CENTRINNO envisages cities creating local impact by enabling production processes at historic sites and hubs, that

• Use heritage as a catalyst for innovation and social inclusion
• Boost a diverse, inclusive, and innovative urban economy
• Hold true to the ecological challenges of our time

The project aims to develop and demonstrate strategies, approaches, and solutions for the regeneration of industrial historic sites as creative, locally productive, and inclusive hubs to:

• Shape new socio-economic and sustainable identities of industrial historic sites
• Foster social inclusion through craftsmanship culture and heritage
• Rethink the way cities govern their material resources

The project is based on project-based learning, focusing on the role of heritage and vocational training, including digital fabrication tools and soft skills connected to local challenges and needs, and, at the same time, producing social and environmental impact by adopting the principles of circular economy in new urban transformation processes. Ultimately, CENTRINNO tests and assesses innovative strategies, approaches and solutions for alternative urban regeneration processes in different European sites.